Blonde Ego Pure Light Blue Powder

• Weight: 500 g

High-quality Italian compact blue bleaching powder with cosmetic lightening function that fully respects the hair structure. Ideal for use with all lightening techniques and for de-coloring Technical Services. Zero dust & non-volatile formula.

Lifts up to 7 tones.

Benefits:

• Cosmetic lightening that fully respects the hair structure
• Ideal for use with all lightening techniques and for de-coloring Technical Services
• Neutralizes unwanted underlying yellow tones
• Zero dust & non-volatile formula
• Easy to mix with Cream Coactivator

Active Shine Complex: Natural derived ingredient extracted from the Brazilian Palm, infuses extra brilliance and shine

Inca Oil: Leaves the hair structure soft and easy to manage, eliminates frizz and gives manageability. Exceptional restructuring and anti-age properties.

Mixing:

• 1:1,5 gives a more compact consistency perfect for free-hand techniques
• 1:2 gives a more fluid consistency perfect for foil techniques
• 1:2 mix with Cream Coactivator to guarantee excellent lightening results with an elevated cosmetic action.

Alter Ego Italy Be Blonde is the first ever professional range of color and lightening products that have been especially formulated to meet all the needs of naturally blonde, bleached or lightened hair structures. The active ingredients in the Be Blonde range, selected for their restructuring and deep nourishing properties guarantee maximum brilliance.

Professional Italian lightening products guarantee reliable results every time.

Made in Italy