Iris Be Blonde Pure Diamond Lift

• Volume: 60 mL

Iris’ violet - lifts and neutralizes intense yellow tones to reach beige-iris effects.

Be Blonde Pure Diamond Lift is an Italian hi-lift permanent coloring cream formulated to actively balance the lifting, tonalizing and treating actions.

The new generation of color pigments in sync with the augmented concentration of oils and treating agents work together maintain the hair fibre hydrated, supple and with brilliant pure diamond shine.

Pure Diamond Lift coloring cream is formulated with Diamond-Shine technology. The Diamond-Shine technology represents the perfect balanced fusion between science and nature.

The synergic action of the eco-certified Tri-active Complex (Active Shine, Inca Oil and HydraHair) helps protect the color from yellowing and guarantees maximum hair protection during the lifting process.

Benefits:

• Protects the hair structure and prevents yellowing
• Delicate formula with eco-certified Inca Oil & Active Shine Complex
• High-quality formula respects the hair structure
• Outstanding longer lasting brilliance

Alter Ego Italy Be Blonde is the first ever professional range of color and lightening products that have been especially formulated to meet all the needs of naturally blonde, bleached or lightened hair structures. The active ingredients in the Be Blonde range, selected for their restructuring and deep nourishing properties guarantee maximum brilliance.

Made in Italy